W
WEY
Parent: Great Wall · Baoding, Hebei, China (founded 1984)
WEY is a premium SUV brand under Great Wall Motor, founded in 2016 and named after the company’s founder Wei Jianjun, symbolizing innovation rooted in heritage. As China’s first luxury SUV brand, WEY was created to blend European design sophistication with Chinese technological excellence, offering intelligent, safe, and refined vehicles that compete on a global scale.
Brand Overview
- Brand: WEY
- Established: 2016
- Parent Manufacturer: Great Wall
- Headquarters: Baoding, Hebei, China
- Parent Founded: 1984
- Official Website: https://www.wey.com/
Brand at a Glance
- Models cataloged: 4
- Base price range: $32,250 – $42,230
- Landed cost (Germany): $56,752 – $72,272
- Landed premium (Germany): +71% to +76%
- Body types: SUV
Explore WEY Models
WEY Models (4)
Author: Wei Wang (EV & Battery Industry Analyst) · Chengguang Energy · Updated 2026-09-05 · Contact